What we do since 1996
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About
Us
The Evolution of FashionHarp
®FashionHarp is the definitive platform for everything fashion, style, beauty, and trends. Since its founding in June 1996 by the legendary Karl Lagerfeld, FashionHarp has continuously evolved, establishing itself as a premier interactive television channel and magazine that reshapes the fashion landscape. Originally conceived as a groundbreaking resource to support fashion designers, FashionHarp provided a comprehensive database for showcasing portfolios, managing the Fashion Week calendar, and offering live event streaming. This pioneering approach set FashionHarp apart as an essential tool within the industry.


- "Your Trusted Partner in Fashion Collaboration."
We specialize in creating exceptional runway shows and international media campaigns
Discover & Connect.
Our History

"FashionHarp: Revolutionizing Fashion Week and Shaping the Modern Fashion Landscape"
In its early years, FashionHarp played a pivotal role in democratizing the exclusive world of Fashion Week. By making event access more inclusive for the press and the general public, FashionHarp expanded the visibility of fashion events, helping to elevate the profiles of iconic fashion houses such as Fendi, Chanel, Paul Smith, and many others. This innovation positioned FashionHarp as a key influencer, shaping the modern fashion landscape and setting new standards for fashion media.

"FashionHarp’s Growth and Innovation: Expanding Global Influence After Lagerfeld"
After Karl Lagerfeld's passing, FashionHarp thrived under the leadership of Roy Bushmann, Chloe Jasmine, and Cindy Koopmans. Together, they expanded the platform’s global reach while preserving Lagerfeld’s visionary legacy. The leadership team’s focus on communication and innovation allowed FashionHarp to connect people, brands, and products, using data analysis to enhance key areas like Branding, UX Design, Internet of Things, Web & Mobile Apps, Advertising, and Content Production.

"FashionHarp's Mission: Elevating Key Voices and Seamless Global Collaboration"
In an interview at New York Fashion Week, Mr. Bushmann shared the platform’s core mission: “Our goal is to give exposure to those who truly matter.” FashionHarp.com, FashionHarpMagazine.com, and FashionHarpTV.com now offer continuous, high-quality streaming content tailored for online editors. The platform’s video broadcasts feature targeted commercial insertions and engaging formats, with a model that centers on content distribution for digital editors, connecting models, creative talent, magazines, and luxury and commercial brands. FashionHarp also manages essential logistics, including contract negotiations, travel, and visa procurement, to facilitate seamless international collaboration.

"FashionHarp's Transformation: Becoming a Global Fashion Television Authority"
In November 2018, FashionHarp underwent a significant transformation, launching as a global television channel dedicated to fashion. This shift allowed the platform to broaden its content offerings to include trend reports, event coverage, celebrity news, and educational programming, further solidifying FashionHarp's status as a leading authority in fashion media.
Editorial
February 2025
ROY BUSHMANN
Global Editorial Director
Masthead & Contributors

Chloe Jasmine Whichello is a talented multimedia producer at FashionHarp and a skilled photographer, working closely alongside her best friend Roy Bushmann during Fashion Week and other significant events. Known professionally as Chloe Jasmine, she is also an accomplished English singer. Chloe gained recognition for her participation in the Sky Living modeling show The Face in 2013, where she was mentored by Naomi Campbell, the Global Director of FashionHarp. In 2014, she competed in the eleventh series of The X Factor, where she advanced to the live shows and worked with Cheryl, before being eliminated in week 2 following an injury. Chloe later appeared on Celebrity Big Brother in 2015, further solidifying her presence in the public eye.
Keep a pulse on the fashion world. Through exclusive news, trends, rankings, and interviews with the industry makers of today and tomorrow, FashionHarp.com is your daily source of inspiration for all things fashion.


Discover & Connect.
FashionHarp.com is home to more than 30,000 models and creatives, along 3,800 agencies, brands and publications. With 10,000+ vetted contributors continuously uploading the latest collaborations, campaigns, and covers, becoming a member gives you unprecedented access to the fashion industry.
FashionHarp has grown into a key platform, serving over 42,000 creatives and 4,300 agencies, brands, and publications worldwide. Managed by a decentralized team of volunteers and supported by private sponsors, the platform continues to drive innovation, creativity, and professional development within the fashion industry.
Through its expansive global network, FashionHarp facilitates collaboration, contributing to both local and international growth while solidifying its position as a cornerstone of the global fashion community. Fashion professionals benefit from the opportunity to showcase their collections at Fashion Week, reaching a global audience of influencers, buyers, and industry leaders.
With a network of over 15,000 designers, creatives, and 2,500 agencies, brands, and publications, FashionHarp provides exclusive access to the global fashion industry. A FashionHarp membership equips you with the necessary tools to advance your career, build your brand, and enhance visibility. Join us to access exclusive resources and create impactful experiences in fashion, modeling, and beyond.


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MAKE THE WORLD TALK ABOUT YOUR BRAND
Present your collection at Fashion Week and showcase your designs to a global audience of influencers, buyers, and industry professionals.
ATTEND MFW
Designers
Be Seen. Manage Your Brand.
By joining FashionHarp.com, you can build your brand and leave a lasting legacy: Create and manage your profile page, keep your work up-to-date for clients, magazines, and other talents to see, and claim your credits for extra visibility.
Make The Most of Your Team Memberships.

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